Wall of Shame · Documented Brand
Campbell's
Owned by Campbell Soup Company. We've documented 8 shrinkflation events across 8 products since 2020, with an average size reduction of 7.8% per event.
Total events
8
Products tracked
8
Avg shrinkage
-7.8%
First detected
2020
6 years of shrinking
Gaps for early years mean no documented claims, not no shrinkflation events. Reddit's r/shrinkflation was founded in 2013 and news coverage of shrinkflation only became routine after 2021.
20251 event · most covered first
