Wall of Shame · Documented Brand
Dunkin'
Owned by Inspire Brands. We've documented 4 shrinkflation events across 4 products since 2022, with an average size reduction of 14.4% per event.
Total events
4
Products tracked
4
Avg shrinkage
-14.4%
First detected
2022
4 years of shrinking
Gaps for early years mean no documented claims, not no shrinkflation events. Reddit's r/shrinkflation was founded in 2013 and news coverage of shrinkflation only became routine after 2021.
20252 events · most covered first
