Wall of Shame · Documented Brand
Lipton
Owned by Szentkirályi Hungary. We've documented 4 shrinkflation events across 4 products since 2023, with an average size reduction of 19.9% per event.
Total events
4
Products tracked
4
Avg shrinkage
-19.9%
First detected
2023
2 years of shrinking
Gaps for early years mean no documented claims, not no shrinkflation events. Reddit's r/shrinkflation was founded in 2013 and news coverage of shrinkflation only became routine after 2021.
20242 events · most covered first
Biggest individual shrinks
Reddit·2024-10-11
2.54kg
1.87kg
Ice Tea Mix
-26.4%2.54kg → 1.87kg
Reddit·2024-06-21
100ct
80ct
Tea Bags
-20.0%100ct → 80ct
foxbusiness.com·2024-10-16
1.5L
1.25L
Lipton Ice Tea Sugar-Free Peach
-16.7%1.5L → 1.25L
No archiveLipton Ice Tea sugar-free peach flavorLipton
1.5L
1.25L
Lipton Ice Tea sugar-free peach flavor
-16.7%1.5L → 1.25L