Wall of Shame · Documented Brand
Nabisco
Owned by Mondelez International. We've documented 23 shrinkflation events across 23 products since 2021, with an average size reduction of 24.1% per event.
Total events
23
Products tracked
23
Avg shrinkage
-24.1%
First detected
2021
5 years of shrinking
Gaps for early years mean no documented claims, not no shrinkflation events. Reddit's r/shrinkflation was founded in 2013 and news coverage of shrinkflation only became routine after 2021.
20253 events · most covered first
Biggest individual shrinks

Reddit·2025-03-08
816g
450g
Oreo and Chips Ahoy
-44.9%816g → 450g

Reddit·2025-03-26
72ct
40ct
cookies (12-pack)
-44.4%72ct → 40ct

Reddit·2024-01-20
300g
180g
Wheat Thins
-40.0%300g → 180g

Reddit·2022-04-06
10ct
6ct
Teddy Grahams
-40.0%10ct → 6ct

Reddit·2023-12-10
6ct
4ct
Oreo snack packs
-33.3%6ct → 4ct

Reddit·2024-07-04
6ct
4ct
Mini Oreo Ice Cream Sandwiches
-33.3%6ct → 4ct

Reddit·2025-04-08
20oz
14.03oz
Double Stuf Oreos
-29.9%20oz → 14.03oz

Reddit·2023-11-19
42g
30g
Ritz Crackers Mini
-28.6%42g → 30g
All Nabisco products

Oreo and Chips Ahoy
1 event-44.9%

cookies (12-pack)
1 event-44.4%

Wheat Thins
1 event-40.0%

Teddy Grahams
1 event-40.0%

Mini Oreo Ice Cream Sandwiches
1 event-33.3%

Oreo snack packs
1 event-33.3%

Double Stuf Oreos
1 event-29.9%

Ritz Crackers Mini
1 event-28.6%

Chips Ahoy Family Size
1 event-26.9%

Family Size Crackers
1 event-25.1%

Honey Maid Graham Crackers Family Size
1 event-25.0%

Mini Oreos
1 event-24.0%

Oreos Family Size
1 event-18.4%

Fig Newtons
1 event-16.7%

Family Sized Oreos
1 event-16.6%

Cheese Ritz Bitz
1 event-14.8%

Oreo Family Size
2 events-12.0%

Oreo Thins
1 event-11.7%

Gram Crackers Family Pack
1 event-11.1%

Truth Bars
1 event-10.0%

Oreo Thins
1 event-9.1%

Oreo Fun Pack
1 event—
No archiveRed Filling Oreo (Holiday Edition)Nabisco
Red Filling Oreo (Holiday Edition)
1 event-33.3%


