Wall of Shame · Documented Brand
Tesco
Owned by Deutsche Bank. We've documented 9 shrinkflation events across 8 products since 2021, with an average size reduction of 17.3% per event.
Total events
9
Products tracked
8
Avg shrinkage
-17.3%
First detected
2021
4 years of shrinking
Gaps for early years mean no documented claims, not no shrinkflation events. Reddit's r/shrinkflation was founded in 2013 and news coverage of shrinkflation only became routine after 2021.
20245 events · most covered first
Biggest individual shrinks

Reddit·2024-12-04
6ct
4ct
Salad Tomatoes
-33.3%6ct → 4ct

Reddit·2024-02-02
15ct
10ct
Eggs
-33.3%15ct → 10ct

The Guardian·2024-01-20
27pct
20pct
Tex mex chicken enchiladas
-25.9%27pct → 20pct

Reddit·2024-11-10
40m
30m
Tesco foil
-25.0%40m → 30m

birminghammail.co.uk·2022-08-05
450g
400g
Sweet Potato Red Thai Curry & Jasmine Rice
-11.1%450g → 400g
theargus.co.uk·2022-08-04
450g
400g
Sweet Potato Red Thai Curry & Jasmine Rice
-11.1%450g → 400g

The Guardian·2024-01-20
97pct
90pct
Finest sausages
-7.2%97pct → 90pct

Reddit·2021-06-15
400g
392g
Chicken Jalfrezi
-2.0%400g → 392g
All Tesco products

Eggs
1 event-33.3%

Tesco foil
1 event-25.0%

Chicken Jalfrezi
1 event-2.0%
No archiveTex mex chicken enchiladasTesco
Tex mex chicken enchiladas
1 event-25.9%
No archiveSweet Potato Red Thai Curry & Jasmine RiceTesco
Sweet Potato Red Thai Curry & Jasmine Rice
2 events-11.1%
No archiveFinest sausagesTesco
Finest sausages
1 event-7.2%
No archiveCottage PieTesco
Cottage Pie
1 event-6.3%





